The current website was non-performing, slow, and poorly designed.
Our client, Mr. Berry Right, an experienced fitness expert with a master’s degree in health and fitness, approached us to build a feature-packed fitness mobile app. Witnessing a surge in health awareness after the COVID-19 pandemic, he wanted to tap into the opportunity and monetize this trend. We, as a leading fitness app development company, took on the challenge and created an app that catered to his expectations at a cost-effective price.
Industry: Fitness
The fitness app market has grown exponentially, with users relying on apps to stay fit and healthy. Mr. Right showed us several fitness apps he wanted to emulate, such as activity tracking apps and apps similar to Apple Watch. His existing website was outdated and ineffective, pushing him to develop a modern fitness app with advanced features, including wearable tracking, diet plans, yoga routines, and more.
The website was underperforming, slow, and not ranking in search engines, making it hard to build awareness. Additionally, the app needed to target both Android and iOS users, so we chose React Native to build a cross-platform app that combines scalability, advanced functionality, and a seamless user experience.
Some of the challenges we had are discussed below:
The current website was non-performing, slow, and poorly designed.
The client lacked proper monetization plans for the website, which limited its potential.
The website had limited features, with only a few static pages.
The website had a dull and uninviting user interface, resulting in a high bounce rate.
The website didn’t generate much traffic, and those who visited quickly left.
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Here are some solutions to overcome the challenges and ensure a successful fitness app development process:
We developed a robust fitness app with advanced features, including step tracking, diet records, calorie counters, payment gateways, and more.
The app’s user interface is designed to provide a seamless, immersive experience for users with an attractive and clutter-free layout.
Our team put in extra effort to design a visually appealing app that would capture the audience’s attention immediately.
We studied the client’s target audience and built a fitness app that addressed their specific needs and challenges.
The app offers various subscription plans—basic, advanced, and premium—providing monetization opportunities for the client.
We conducted thorough research on the client’s competitors and target audience, using these insights to develop a highly competitive app.
Here is a list of technologies we have used to develop a fitness app.
React Native
Node.js
MongoDB
Amazon Web Services
Google Cloud Platform
Here is what our client achieved after the app deployment:
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